B612 is a new international publication, recently released at the opening of the Amsterdam International Fashion Week (AIFW). According to B612, fashion and style are not only about coolness and clothes, but cultural phenomena that are strongly related to societal developments. The name of the magazine is taken from the book ‘Le Petit Prince’ by Antoine de Saint-Exupéry. B612 is the name of the asteroid on which the main character of the book lives. His mini-planet is a condensed, simplified universe that represents the complex reality of the real world, just like fashion can be seen as a representation of larger things.
Each issue of B612 magazine will have a different theme, focusing on an upcoming or ongoing trend. The theme of issue 1 is ‘LOVELY CREATURES’. This refers to our changing relationship with animals and the fact that animals are becoming ubiquitous in fashion: from haute couture to streetwear. ‘LOVELY CREATURES’ covers a report about cow cuddling, an interview with the organization of NY Pet Fashion Week, a fashion shoot with the mascot of a leading jeans brand, and much more (see left for contents table). B612 will appear twice a year. Issue 2 is expected in January 2008.
ORDER B612 - #1 LOVELY CREATURES NOW!
50 pages, international edition, see left table for contents.
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The Netherlands: €7.50 (incl. P&P)
The Rest of the World: €9.00 (incl. P&P)
If you live in NL and don't have a Paypal account, you can also order B612 via [email protected].
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BUY B612 IN AMSTERDAM:
SPRMRKT (Rozengracht 191)
ATHENEUM (Spui 14 - 16)
CARHARTT STORE (Hartenstraat 18)
STUDIO SHOP (Sint Nicolaasstraat 38)
SHASHIN (Eerste Constantijn Huygensstraat 19)
NIJHOF & LEE (Staalstraat 13a)
BARRIO (Voetboogstraat 20)
90 SQUARE METERS (Levantplein 52)
HANAZUKI (Vijzelstraat 87)
INTERNATIONAL STOCKISTS:
COLETTE (Rue Saint-Honoré 213, Paris, France)
SILVERMAN GALLERY (2295 Third Street (at 20th Street) San Francisco, United States)
WWW.LOOK-BOUTIQUE.COM
SPOONBILL & SUGARTOWN (218 Bedford Avenue, Brooklyn, New York, United States)
GOLD, MODE ZUR ZEIT (Antwerpenerstr. 13, Cologne, Germany)
