Creativity In Music Radio Promotion

CREATIVITY IN MUSIC BIO AND SERVICES
Gi Dussault and myself started CREATIVITY IN MUSIC seven years ago because of our love for music and the desire to help musical artists succeed in getting their music heard and their talent recognized. We saw many great CDs (even some from close friends) get pushed to the wayside after release due to a lack of direction in promotion and the tough ways of the music and radio businesses. You may know the tale: An independent artist releases a CD which he/she has put their talent, hard work, and money into. There is an initial buzz with the CD's release. But after a few weeks, the CD disappears much to the dismay of the artist. Creativity In Music is a personalized promotion company that specializes in radio promotion, internet publicity, press release and bio writing, and music career advice. Presently, we work with a diverse group of artists in both musical genres and career achievements. Some musicians have won Grammy Awards and others are just releasing their first CD. We have a love for all types of music and work with musicians in R&B, rock, country, hip-hop, dance, jazz, latin, blues, rock, gospel, reggae and funk.
I have had a multi-faceted career in radio, internet and publishing. My radio show, the "Upper Room with Joe Kelley", has been on the air since 1982 on WVOF in Fairfield, CT ( www.wvof.org ) and we also operate a separate 24 hour internet station ( www.upperroomwithjoekelley.com ) . Since I have worked in both commercial and non-commercial radio, I have seen the full-range of radio and know what works as for radio promotion and having your music heard on-air. Our show is recognized world-wide and in 2004, the "Upper Room" became the first radio show ever featured on Rock and Roll Hall of Famer's Prince's official web site www.npgmusicclub.com . We have developed countless contacts in radio, clubs, newspapers, magazines and internet through these years and feel your CD will be placed in the right people's hands for promotion and airplay. I have also worked as a publishing editor and utilize these skills in our press releases and bio information. Gi Dussault hails from a background of music promotion and dance. She was a world-renowned international dance champion and owned her own dance school in Montreal, Quebec. Because of this excellent background, she has several great contacts in Europe, Asia, Canada, and Australia. She speaks fluent French and English . Gi also co-hosts and co-produces the "Upper Room" radio show.
Here is our FULL Radio campaign:
- We contact 75 radio stations suited for your music. The stations are a combination of established outlets that have been supportive of our clients and also stations that specifically request your CD. We send these outlets your CD with one page bio.
- We send out a press release to hundreds of music writers, music magazines and music newsgroups.
- We give you a full detailed weekly report of where we have submitted your music info to. This lets you track everything. - We do extensive email and phone calls to all the music directors for tracking of your CD. We spend a lot of time on the project and have found this to be a very beneficial way to promote the CD. You will receive a report on all this.
-Your picture and your direct web link will be put on our web site. We will update your latest news and concerts on our web site. HOW A FULL CAMPAIGN WITH CREATIVITY IN MUSIC CAN HELP YOU AS AN ARTIST?
1) Radio Promotion- We contact radio stations around the world and send your CD with one-page bio to these stations. Each station receives extensive follow-up from us with phone calls and emails. We do not send a CD out and let it rest out there . In this music business, an artist needs every advantage possible. We have great rapport with many stations and know which music directors, shows and genres will work for your CD. We offer a personalized approach for your release and give you a weekly summary and also, send you playlists, feedback and any interview requests. Also, we love to work with a musician and listen to any suggestions you may have.
2) Internet Publicity and Directory Placement- The internet is an incredibly powerful marketing tool. In fact, this may have been the way we connected! Creativity in Music uses a widespread internet publicity campaign for your CD press release and any other announcements you will have. This campaign will increase your internet visibility and appearances in web search engines. In addition, we will place you in internet musician directories that will also put the spotlight on your music. Finally, we utilize the advantage of message board publicity which will also create positive press for you. 3) Publicizing Where Your Music Is Available for Sale and Download. In this digital age, it is crucial for potential music listeners to know where your CD is for sale.
3) Press Release and Bio Writing- If you don't have your own press release and bio, we can write one for you. 4) Career Advice- In this ever-changing music business, we feel an artist has a lot to deal with. Once you create your CD, it is a success in our minds and I am sure you feel the same way. But what steps do you take next and when and where? Our personalized service encourages artist to ask many questions about their career, music business and the promo campaign. We also love to hear suggestions from the artist as this about teamwork.