CEO -ROI Records,ClothingR.O.I-R.B.GBorn an raised in the Woodhull section of Hollis Queens. Son of two great jazz artist Sista Mekea & Michael Keith, brother is Ommas from Sa-Ra, Been doing music since the age of 9.Been in the game Since i was 14, Was Intern For Penalty records,Arista, Def Jam records, Feautred on MTVs Def Jam Uncenserd as up & coming artist. Featured in various Dvds, Magazines, Albums,Mixtapes, in 1999 put of 1st Album independently tiltled Millieum Music sold 10,000 copies to date, 2003 put out Staight outta Woodhull mixtape vol 1 featured prodigy of Mobb Deep. M1 from dead prez,Twin gambino imfamous Mobb, sold 5000 copies, Worked for Russell Simmons from 2001 to 2004 for Rush Communications, Phat fahionss, Did marketing P.R for phat farm such as styling for videos, Def poetry jam,& motion pictures, helping out celebrity stylist pull phat farm clothing, fashion shows,worked with HHSAN(Hip Hop Summit action Network) with Dr ben chavis & Russell performing @ various Hip hop summits. Personal tasks for Russell Himself.. Also asst.
to head Designer of Phat farm & Rush enterpises Kevin Leong, Designing garments, logos images etc. established alot of relationships in the fashion Industry.. key Players,
Fashion ave Gurus 7th ave to be exact..I gained & obtained alot of skills & resources from there..Came up under some of the illest people in da game
Has personal relationships wit people in the industry such as Russell Simmons , Rev Run, Kimora Lee Simmons, Lyor Cohen,Kevin Liles, JmJ R.I.P, Carl Banks, Capone N Nore, mobb Deep, alchemist,infamous mobb, Dead prez, Bone Thugs n harmony, ja Rule,Redman, Blackchild, Tmo & khujo of Goodie Mobb. JT Da Bigga Figga, Sway Mtv, Ed Lover, Snoop Dogg, Stan Lathan, Nokio dru Hill, Ice T,Pete Rock ,Method man, Rockwilder,Easy Mo Bee, BIlal, Bently,Sa-Ra ,Scarface, to name a few On da Low i know Everybody..... real talk!Reppin dat ROI(Reppin our idenity,Rightious over ignorant,Return On Ivestmant)basically This industry & these wack ass rappers have been destroying our ears for years, We cam to bring a breah of fresh air, It aint about Ny, south west its about Dope ass beats& ill ass lyrics that make u hit the rewind button.. If u miss that dont worry ROI got as soon as we get a chance to get in Forget about it.. Mark My Words. Ima 80s baby im finna take it back for real..
Woodhulls da hood Goonbays in da Building 191st
Homicide Hollis .... ROI4 Life
KawaiiSpace Counters
LORD NEZ Feat. SHA-STEAMZ INTERVIEW @ SPUTNIK LOUNGE IN BROOKLYN
Lord Nez Interview, and performance @ Sputnik(bronxrap.com)
Uploaded by BronxRap
