NECESSARY MAYHEM LAUNCHED IN LONDON APRIL 2006 WITH A PROMISE OF BEING TOTALLY INDEPENDENT OF RECORD COMPANY INVOLVEMENT ALLOWING TOTAL CREATIVE CONTROL FOR NOT ONLY THE LABEL MANAGER BUT ALSO THE LYRICAL AND MUSICAL DIRECTIONS OF THE VARIOUS ARTIST.THE FOCUS OF THE LABEL IS TO MAKE GREAT MUSIC AND IN SO DOING MAKE GREAT ARTIST WHO CAN INSPIRE ANOTHER GENARATION OF PEOPLE TO KEEP THE MUSIC ALIVE. A BLEND OF LEGENDARYARTIST AND UP AND COMING ARTIST IS A REASON FOR THE SUCCESS SO FAR WITH ARTIST SUCH AS TIPPA IRIE, YT, TOPCAT, SHOLA AMA, AND BRINSLEY FORDE FORMELY OF ASWAD ALL SELLING HUGE AMOUNTS OF RECORDS AND TOPPING WORLD OVER.DUBBED AS THE UK KING JAMMYS CURTIS LYNCH IS THE MAIN PRODUCER AND LABEL FOUNDER. HAVING WORKED WITH SOME OF THE BIGGEST ARTIST IN THE WORLD INCLUDING THE GORILLAZ AND ALICIA KEYS HIS EXPERIENCE OF WORKING FOR AND WITH MAJOR AND INDEPENDENT COMPANIES IS A HUGE REASON WHY THIS LABEL STARTED. THERE ARE MANY STYLES OF REGGAE AND DANCEHALL MUSIC THAT GET OVER LOOKED BY COMPANIES BECAUSE OF THEIR REACTIVE NATURE WHERE AS WE AT NECESSARY MAYHEM PRIDE OURSELVES ON VYBES AND FREEDOM OF EXPRESSION IN A POSITIVE PROACTIVE WAY.MODELLED OFF OF LABELS SUCH AS COXSONE, JAMMYS & MUSIC WORKS TO NAME BUT A FEW OF THE GREATS, NECESSARY MAYHEM IS HEADING IN THAT DIRECTION WITH THE HELP OF SOME MAJOR CONTRIBUTIONS FROM SOME INDUSTRY GREATS RANGING FROM MUSICIANS, DJS, MIX ENGINEERS, MASTERING AND CUTTING, AND OF COURSE ARTIST.THIS MUSIC IS THE POOR PEOPLE MUSIC, A RUNNING COMMENTARY OF WHAT IS GOING ON IN SOCIETY WHETHER ITS GOOD OR BAD, MUSIC MAKES THE WORLD LISTEN.
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