Serials

In the early 1930s a handful of independent companies tried their hand at making serials, but managed only two or three, including the once-prolific Weiss Brothers. The Weisses bought a little time when Columbia Pictures decided to take a try at serials, and contracted with them (as Adventure Serials Inc.) to make three chapterplays. They were successful enough that Columbia then established its own serial unit and the Weisses essentially disappeared from the serial scene. This was in 1937, and Columbia was probably inspired by the previous year's serial blockbuster success at Universal, Flash Gordon, the first serial ever to play at a major theater on Broadway; and by the success of that same year of the newly-created Republic Pictures, which dedicated itself to a program of serials and westerns, eschewing major productions in their favor. The creation of Republic involved the absorption of Mascot Pictures, so that by 1937, serial production was now in the hands of three companies only - Universal, Columbia and Republic, with Republic quickly becoming the acknowledged leader in quality serial product. Each company turned out four to five serials per year, of 12 to 15 episodes each, a pace which they all kept up until the end of World War II when, in 1946, Universal dropped its serial unit along with its b-picture unit and renamed its production department Universal-International Pictures. Republic and Columbia continued unchallenged, with about 4 serials per year each, Republic fixing theirs at 12 chapters each while Columbia fixed at fifteen.The serials were filmed in separate parts, and each chapter (a typical serial usually had as many as fifteen of them) would be screened at the same theater for one week. The serial would end with a cliffhanger, as the hero and heroine would find themselves in the latest perilous situation from which there could be no escape. The audience would have to return the next week (and pay admission) to find out how the hero and heroine would escape and battle the villain once again. Serials were especially popular with children, and for many youths in the first half of the 20th century, a typical Saturday at the movies included a chapter of at least one serial, along with cartoons, newsreels, and two feature films.By the mid-50s, however, episode television series and the sale of older serials to TV syndicators by all the current and past major sound serial producers, together with the loss of audience attendance at Saturday matinees in general, made serial-making a losing proposition. "Radar Men from the Moon" (1952)-Chapter 1 "Adventures of Captain Marvel" (1941)-Trailer