Public Relations – Let's start with what it IS!
• It is the planned and sustained effort that is made to engage your publics/audience and hold their attention. In order to do this effectively, PR uses the tools of research, analysis, publicity, sponsorship and licensing to roll out a comprehensive campaign tailored to your objectives
Let's address what it is NOT!
• PR is NOT marketing!
• It doesn’t drive your sales and profitability
• It is not JUST Publicity!
8pr is a down-to-earth, friendly, approachable public relations collective who are dedicated to work with you, as a partner, to achieve the most effective communication campaign tailored to your requirements. In other words, we offer you the chance to raise your profile through a variety of channels appropriate to your needs, whilst keeping well within your budget.
We recognise the difficulties that arise in all areas of communication, and how hard it can be to harness your efforts especially in today’s online world. At 8pr we can research, plan, implement and evaluate your tailored campaign, keeping you in the picture every step of the way.
Our edge is that we are different from some other music PR agencies in that we are members of The Chartered Institute of Public Relations (CIPR) and are Dip (CIPR) qualified. This means that 8pr is governed by the CIPR Code of Conduct, and ensures that we deliver a professional and ethical service to all clients.
For more info email me - [email protected]
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