Burger King UK

Our Webite
www.burgerking.co.uk

Company CEO
John Dasburg

Name - John Dasburg
Place of Birth- Queens NY
Year of Birth- 1943

He grew up in Miami, Florida and served in the Navy during the Vietnam War. He attended the University of Florida for college, and used the GI Bill to get his MBA also from UF. His first job was with the Marriott Corporation, and he was able to rise all the way to Chief Financial Officer. He later accepted a position with Northwest Airlines, and within a year he became the CEO.[1]

He won the Horatio Alger Award. In addition, he served on the University of Florida Board of Trustees as well

Now he is the CEO of BK Corporation

Burger Kings History..

Burger King's first restaurant, originally called Insta Burger King, was opened on December 4, 1954 in a suburb of Miami, Florida, USA by James McLamore and David Edgerton, who were both alumni of the Cornell University School of Hotel Administration. McLamore had visited the hamburger stand belonging to Dick and Mac McDonald in San Bernardino, California; being able to sense potential in their innovative assembly line-based production system, he decided to create a version of his own.

In 1989, the Burger King brand acquired many locations of its major UK rival Wimpy when its parent company bought the brand from its previous owner United Biscuits and re-branded them as "Burger King", giving it an even greater presence in that country. While other "Wimpy" locations are still trading today (now independent from BK) they no longer have the presence they once did (the market is now dominated by Burger King and the larger McDonald's).

In 1997, Grand Metropolitan merged with Guinness to form a company called Diageo.

On Friday, December 13, 2002, Burger King was purchased from Diageo for $1.5 (US) billion by a private equity group headed by Stanley Foster and the investment firm Texas Pacific Group (TPG).[1] The company planned to go public within the next two years, though this was delayed until 2006. The new owners, through several new CEOs, revitalized the company; they realized about $367 million of the dividends.

On February 1, 2006, CEO Greg Brenneman announced TPG's plans to turn Burger King into a publicly traded company by issuing an Initial Public Offering. On February 16, the company announced it had filed its registration for the IPO with the Securities and Exchange Commission. On May 18, 2006, Burger King began trading on the New York Stock Exchange under the ticker symbol BKC.

Key dates 1954: James McLamore and David Edgerton establish Burger King Corporation.[2]

1957: The Whopper is launched.[2]

1958: First BK TV advertisement[3]

1959: The company begins to expand through franchising.[2]

1967: Burger King is sold to Pillsbury.[2]

1977: Donald Smith is hired to restructure the firm's franchise system.[2]

1982: Burger King claims its grilled burgers are better than its competitors' (McDonald's and Wendy's) fried burgers.[2]

1989: Grand Metropolitan plc acquires Pillsbury.[2]

1997: The firm launches a $70 million french fry advertising campaign; Grand Metropolitan merges with Guinness to form Diageo plc.[2]

2002: A group of investors led by Texas Pacific Group acquire Burger King.[2]

Trademark disputes As it expanded in the United States, Burger King found that smaller operations had previously been using the name. One such restaurant in Mattoon, Illinois negotiated a settlement that forbids the chain from opening locations within 20 miles (32 km). See Burger King (Mattoon, Illinois).

In a trademark settlement with San Antonio local chain Whopper Burger, Burger King was not allowed to open locations within two counties of the city. The chain was ultimately bought out in the mid 1980s, opening the way for San Antonio Burger King locations.

A trademark conflict also arose in Australia; see Hungry Jack's, below