hey! We're trainees for graphic design assistents :).
In school we're doing a project, we have to write an concept for a
FICTIONAL ADVERTISING COMPANY.
In class we got the exercise to create an own advertising campaign.
We all liked the thought of campaign for better nutrition because its no boring item to advertise.
It was something special and different, no item with nothing special wich need a concept for commercialization.
For example a butter gets a sexy image, what is sexy about butter?We want to use advertisement in a positive way, through the advertisement we could reach a great part of our target group. We don‘t want to do anti competition, but we want to wake up the adults and the parents to take more care of thier nutrition but FIRST of thier childs one.
Through this advertising campaign we want thier attention to make them thinking about their eating habits.We are 2/3 girls and we're doing this porject for our current english class, andrea and maria want to develop this project next year for the skilled work...
