About Me
I was born September 19, 1974 in Skellefteå, Sweden, a small villiage near The Arctic Circle. I am a Swedish fashion model and actress. I was a member of the Swedish National Ski Team, ranking as high as fourth among my Olympic teammates in the Super-Giant Slalom, but a shoulder injury ended my skiing career at 16. As a sports person, I was a bit of a tom-boy, who supposedly had never worn high heels, but my mother and sister secretly entered me into the 1993 Miss Sweden Beauty Pageant.I was the first runner-up in Miss Sweden, and went on to represent Sweden in the Miss World contest in South Africa, reaching the final eight contestants. Resultantly, I was signed by a Parisian modeling agent and began a career in high fashion, working for various companies including Chanel, Christian Dior, Loris Azzaro, Givenchy, Valentino, and Giorgio Armani.After being approached directly by Hugh Hefner, I appeared as a centerfold in the December 1996 issue of Playboy and was subsequently named Playmate of the Year in 1997. As a European, not being aware of the wider distribution and publicity effect of Playboy, I suddenly broke into the North American market. I've been featured in almost countless magazines, including GQ, MAXIM, FHM, and GEAR. I also recorded a CD, which went gold in Europe, with the hit single, Hello, Hey.I became a spokesmodel for Guess? Jeans, following in the footsteps of former Guess models, Eva Herzigova, Anna Nicole Smith, and Shana Zadrick. I made appearances in the motion pictures: Boat Trip, The Independent, BASEketball, and Out Cold. I was already well recognised in the UK when I took on a new career hosting, The Late Show on Virgin Radio, and as a guest host on the TV show Eurotrash. I have been in the American TV shows Melrose Place, and MTV’s The Real World.Like many Glamour models and Playmates before me, I am trying to branch out into acting and business. Having taken some guest appearances in previous Hollywood films playing up to my Swedish-Blonde "Inga" character, she is now acting in lead roles in European films mainly based in Italy, and taking to the stage in North America [1] In February 2006, like many other models and celebrities had before, I launched my own lingerie range during London Fashion Week.In August, 2006, I am set to be the hostess in the French version of the Wheel of Fortune on TF1, alongside Christophe Dechavanne.
