$mart Geniu$ is known by many names; for example, Jesse Novak. As the breakout star and principal owner of $mart Geniu$ Productionz, S.G. felt frustrated with the anti-intellectual bent of today's hip hop music and decided to make a difference with his 80s-inspired beats and consistently genius-level rhymes
S.G. likes intelligent ladies, John Grisham novels, and watching The History Channel. He is currrently working on his autobiography "It Takes A Geniu$" and his first full-length album.