Shawn Collins profile picture

Shawn Collins

I am here for Networking

About Me


Listen to the latest Affiliate Thing podcast, a weekly show on affiliate marketing hosted by Shawn Collins and Lisa Picarille, Editor-in-Chief of Revenue magazine.
Shawn has been an affiliate marketer since 1997 and his company, Shawn Collins Consulting , currently manages the affiliate program for Payless ShoeSource .
His book, ' Successful Affiliate Marketing for Merchants ' is the best selling book in the space, and it is considered to be required reading by affiliate managers.
Shawn is a co-founder of the Affiliate Summit , the leading industry conference for affiliate marketing, which regularly sells out and features the biggest names in performance marketing.
He publishes the annual AffStat Report , a research, analysis, and benchmarking report for the affiliate marketing industry. The data in the AffStat series is widely quoted by trade publications, including Internet Retailer and Jupitermedia properties.
Shawn writes a daily blog on affiliate marketing news and opinion at his Affiliate Tip site.
In June 2006, Shawn won the LinkShare Golden Link Award for Performance Marketing's Most Vocal Advocate.
In February 2006, Shawn Collins Consulting took over the Snapfish Affiliate Program.
In September 2006, Commission Junction presented the Horizon Award for Greatness to the Snapfish Affiliate Program.
This award is presented to an advertiser who has proven to have exceptional performance increases over the previous year and who inspires greatness in others.
Shawn was selected as a judge for the 10th Annual ad:tech Advertising and Interactive Marketing Awards.
Additionally, Shawn has been quoted in numerous publications, including DM News, Internet Retailer, Inc. Magazine, the New York Times, and the Washington Times.
Shawn has spoken or will be speaking at the following Internet marketing events:
    Affiliate Summit 2007 West
    Las Vegas, NV, January 21-23, 2007 ReadyTalk Web Seminar Series
    .., November 15, 2006 zanox Academy
    New York, NY, November 7, 2006 NYU School of Continuing and Professional Studies
    New York, NY, November 1, 2006 eComXpo
    .., October 24-26, 2006 zanox Academy
    Chicago, IL, July 25, 2006 Affiliate Summit 2006 East
    Orlando, FL, July 9-11, 2006 AD:TECH
    San Francisco, April 26, 2006 eComXpo
    .., April 4-6, 2006 Affiliate Summit 2006 West
    Las Vegas, NV, January 8-10, 2006 eComXpo
    .., October 6-8, 2005 StartupNation.com Seminar
    .., September 7, 2005 Affiliate Summit 2005
    Las Vegas, June 13-14, 2005 AD:TECH
    San Francisco, April 25-27, 2005 Affiliate Manager Boot Camp
    Bushkill, PA, February 26-27 2005 eComXpo
    .., February 17-19, 2005 Real Estate Connect '05
    New York City, January 9-11, 2005 Affiliate Manager Boot Camp
    Bushkill, PA, November 6-7, 2004 Fulfillment Management Association Conference
    New York City, September 22, 2004 Performics Client Summit
    Chicago, July 20-21, 2004 Affiliate Summit 2004
    New York City & Halifax, Nova Scotia, June 24-28, 2004 Direct Marketing Club of New York Luncheon
    New York City, February 12, 2004 MarketingSherpa CAN-SPAM Guidance for Marketers & List Owners Teleseminar
    Phone, January 15, 2004 Affiliate Summit 2003
    New York City, November 3, 2003 DMD New York Conference & Expo
    New York City, June 2, 2003 AffiliateFORCE 2003
    Miami, Key West & Cozumel, Mexico, April 24-28, 2003 Fulfillment Management Association Luncheon
    New York City, April 16, 2003 The Evolution of Affiliate Marketing (E-Commerce SIG)
    New York City, March 6, 2003 Performance Marketing Summit
    New York City, November 7, 2002 AffiliateFORCE 2002
    Miami & the Bahamas, March 15-18, 2002 IIR All-Star Performance Marketing
    New York City, August 20-21, 2001 i-Marq Partner Up: Affiliate Marketing in Action
    Web Conference, June 21, 2001 AffiliateFORCE 2001
    Miami & the Bahamas, April 20-23, 2001 IIR .. Allies
    San Francisco, January 24-25, 2001 Affiliate Webinar
    .., December 6, 2000 Affiliate Solutions
    New York City, September 27, 2000 Affiliate Solutions
    San Francisco, June 15, 2000 Be Free's Semester at Sea
    Boston, June 6-7, 2000 Be Free's East Coast Customer Briefing
    New York City, April 11, 2000 AffiliateFORCE 2000
    Miami, March 15-17, 2000 Affiliate Solutions
    New York City, December 2, 1999

Shawn's first book is entitled " Successful Affiliate Marketing for Affiliates " (ISBN: 0789725258) by Que Publishing. Shawn received a Bachelor of Arts in Communications from the University of Maryland at College Park.
Click here for information on having Shawn manage your affiliate program or provide affiliate marketing coaching to your affiliate manager.

My Interests

Non-fiction books, Yankees baseball, J-E-T-S, affiliate marketing, 80s movies, and mutts.

I'd like to meet:

George W. Bush, Billy Bragg and Jim Bouton.

Music:

Alan Jackson, U2, Billy Bragg, Smiths, Toby Keith, The Who, Tracy Chapman, Nirvana, Cure, Tim McGraw, The Alarm, Citizen Cope, Kenny Chesney, and A House.

Movies:

Boyz 'N The Hood, Pretty in Pink, Goodfellas, Dominick and Eugene, Napoleon Dynamite, Some Kind of Wonderful, Pride of the Yankees, Singles, Say Anything, Bull Durham, Field of Dreams, Office Space, and Planes, Trains and Automobiles.

Television:

Sopranos, The Office, Dexter, Weeds, The Wire.

Books:

Succeessful Affiliate Marketing for Merchants, Getting Things Done, The Tipping Point, Just a Geek, Tested Advertising Methods, Ball Four, and The Google Code.

Heroes:

Ronald Reagan and Mickey Mantle.

My Blog

Affiliate Thing Podcast - May 28, 2008

The May 28, 2008 episode of Affiliate Thing opened with talk about the efforts to form a new affiliate marketing trade association. Then Lisa Picarille and I discussed the impact of the New York affil...
Posted by Shawn Collins on Fri, 30 May 2008 07:00:00 PST

Pepperjam Partners with the eBay Partner Network

Pepperjam just announced that they have partnered with the eBay Partner Network to bring eBay's links and graphics to Pepperjam's affiliates. HIGHLIGHTS: Make up to 75% of all the transactions and up...
Posted by Shawn Collins on Fri, 30 May 2008 11:03:00 PST

Affiliate OPM Tunnel Vision

There are many ways to conduct business, ranging from co-opetition to cut throat. Many industries operated somewhere in between, but affiliate marketing tends to have more of a community vibe. So when...
Posted by Shawn Collins on Fri, 30 May 2008 11:01:00 PST

LinkConnector Advises Merchants on NY Affiliate Tax

LinkConnector sent a message out to their merchants with recommendations on how to react to the New York affiliate tax, which comes into play on June 1, 2008. Determine if this law actually applies t...
Posted by Shawn Collins on Thu, 29 May 2008 03:04:00 PST

FeedFront Magazine for Affiliate Marketers Now Available

FeedFront Magazine, the Official Magazine of Affiliate Summit, is all printed and in the mail now to subscribers. If you attended Affiliate Summit this past February in Las Vegas or last August in Mia...
Posted by Shawn Collins on Thu, 29 May 2008 08:59:00 PST

Flip Video vs. Vado Pocket Video Cam

I've been using the Flip Video Ultra Series Camcorder since it came out last September, and while there are lots of things I like about it, there are downsides, such as the size and weight, as well as...
Posted by Shawn Collins on Thu, 29 May 2008 07:20:00 PST

Early Bird Ending for Affiliate Summit East 2008

The Affiliate Summit Early Bird rate ends June 6, 2008 for both registrations to the conference and sponsorships. The early bird rate for a full pass is currently $949 and exhibit hall only is $99. Th...
Posted by Shawn Collins on Thu, 29 May 2008 10:05:00 PST

Affiliate Marketing Cribs 2.0

Last year, I filmed a video of my home office called Affiliate Marketing Cribs. I've changed a bunch of things around since then, so I figured it was time for an update: Affiliate Marketing Cribs 2.0....
Posted by Shawn Collins on Wed, 28 May 2008 01:49:00 PST

DoubleClick Performics on the NY Affiliate Tax

DoubleClick Performics posted a note to their blog with information to assist their merchants in evaluating how to proceed with their affiliates in New York. Merchants on the DoubleClick Performics Af...
Posted by Shawn Collins on Wed, 28 May 2008 07:31:00 PST

Name the Magnify.net Robot - Get a Flip Camera

Magnify.net, a free resource for creating and monetizing online video communities, needs your help to name their new mascot. Everybody is invited to help Magnify.net name their mascot by emailing name...
Posted by Shawn Collins on Wed, 28 May 2008 06:47:00 PST