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Blanco Label

blancobrandlabel

About Me

New York, NY-February 16, 2006 - The creator of the Willie Esco clothing line, Willie Escobar Montanez brings about the rebirth of Latin inspired apparel.Willie Escobar, design director and developer of the Makaveli-Branded clothing line is pleased to announce the launch of Blanco Label, a joint venture with Vibes Base Group.Blanco Label will honor Willie Escobar’s Latin heritage by promoting the influence of Latin culture on TV, music, and fashion. It will be a moderately priced Casual and Sportswear collection featuring European fashion inspired jeans, knits, button up shirts, and Polo's.Known for his denim hookups when designing for the Esco line, Willie Escobar is excited by the prospect of combining his vision with the expertise and sterling reputation that Vibes Base Group has in denim production. "The Hispanic Market has long been a sought after segment of the music and fashion businesses," say's Willie Montanez. "In music, the recent crossover success of Reggaeton, a fusion of Reggae, Hip-Hop, and Latin Beats with artists such as Daddy Yankee and Tego Calderon has bought the culture to the forefront with their breakthrough record sales. Similar to how the Hip-Hop movement fueled the urban clothing explosion, the music provides the opportunity to create awareness and provide an entry to the consumer".Reggaeton not only unified the aspiring Latin rappers, but it commands a respect from all other genres of music" say's Willie. "It also speaks to issues that plague Hispanic youth, especially in the inner city who are constantly challenged with choices. Reggaeton artists have struggled for years and been forced to self promote and even start their own record labels to get their music out. Thus it represents the independence we want to portray and the pride in our culture we want to promote. The big labels are coming after these artists so we see the chance to show at a grass roots level that Hispanics are more than just an entertainment resource; we have the capability to expand into other fields. Our years of experience in addressing these needs and concerns make us feel the timing is perfect to introduce a clothing line that directly addresses Spanish culture".Blanco Label will create synergy between TV, music, and fashion to display the cultural pride, values, and creativity that the Latino culture is most known for. It will be for the individual who is trendy and fashion forward and feels pride in his roots. Blanco Label is set to debut in the spring of 2006 during the upcoming 2006 MAGIC CONVENTION. And the line will launch with an advertising campaign featuring many of today’s top Latin artists including: Alexis Y Fido, Play N Skillz, and N.O.R.E.
Puerto Rican Festival 2007

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My Blog

BLANCO & EASTBAY TEAM UP!!!

Due to the large amount of request for Blanco Label product, we have partnered up with one of the biggest distributors worldwide, EASTBAY. EASTBAY and Blanco Label would like for you to come and visi...
Posted by Blanco Label on Wed, 07 May 2008 08:06:00 PST

Blanco Label Available Online

Blanco Label would like to thank everyone who has supported the movement. We are getting ready to ship the new collection in Feb. We don't know yet what stores we are going to put them in, but we wil...
Posted by Blanco Label on Fri, 26 Jan 2007 05:48:00 PST

In The House Magazine

YEAH YEAH, IN THE HOUSE MAGAZINE.. ..1 REGGATON MAGAZINE DIRECTAMENTE DE PUERTO RICO.. CHECK IT OUT TODAY ISSUE ..30, JULY 2006. BLANCO LABEL HAS A NICE WRITE UP.
Posted by Blanco Label on Sun, 16 Jul 2006 03:57:00 PST

Check out MR Magazine

Check out the new issue of MR Magazine available now in stores. In it you will find a write up on Blanco Label and the spanish explosion in fashion.
Posted by Blanco Label on Sun, 16 Jul 2006 03:55:00 PST

SLAM MAGAZINE

CHECK OUT THE LATEST IN APPAREL, IN THE JUNE ISSUE OF SLAM MAGAZINE.....
Posted by Blanco Label on Tue, 28 Mar 2006 07:14:00 PST