Lady Luck Rules OK

Back in 2003 we started selling our goodies at Portobello Market and hip New York magazine Nylon wrote about our fun array of original 1980s pop art earrings and charm laden necklaces and bracelets. Shapes included telephones, zips, neon parrots, giant plastic letters, mega hoops in eye popping colours and fluoro bottle tops. The same week I started selling my finds on the accessories floor in Topshop Oxford Circus!
In 2004 The Face magazine ran an article featuring one of our lightning bolt earrings from the “I’m with the Band” collection. The collection was born at Wimbledon carboot sale when I scooped up a box of acrylic band badges from the 70s and 80s. I purchased a drill from my local DIY store and made them into snazzy earrings combined with dice, lightning bolts and hearts. The earrings were also featured in Sleazeneation and then snapped up by a store in Japan!
By now we’d started manufacturing our own designs - enamel was the material of choice and Riff Randell from the film Rock’n’Roll High School was our muse. Teen Vogue featured the “Transistor Sister” brooch which was sold all over the world from Colette in Paris to Beams in Japan. The design was then copied by an online wholesaler who we threatened to take to court and they withdrew the design from sale - victory for the small independent! Hurrah! All our designs are now Design Protected with Briffa.
We made friends with the nu-rave scenesters Super Super during their early dayz and made oodles of wacky accessories for them from bat sunglasses to necklaces with giant cola bottles. We ran a blog competition to name one of the featured necklaces and were stunned by the hundreds of entrants - Twiggy Stardust was the winner! By now the Portobello stall had long gone and with a stint running the website from home Lady Luck now had her very own candy stripe store called Superette in London’s Brick Lane.
Super cool New York magazine Missbehave dropped by to seek out my favourite room at home. The bathroom? Yup! This is where I keep my vast collection of kitsch plastic ornaments - bambis, owls, snow globes, wind up Disney figures and much more! In the same month we relaunched our website which now sells quirky paper goods including cupcake cards and piano key stationery; hot rockin’ accessories including snazzy leggings and happy shoppers; and hard to find magazines including Cheapdate and Fruits. There’s lots more fun stuff planned for 2007 so don't be a stranger!