I am a veteran who works as a manager with the walmart, I send home-cooked chocolate chip cookies to celebrities to entice them to meet with me..In 2000, I took the advice of some friends and opened a cookie restaurant in Middle of nowhere the restaurant being named "Famous Amos".The restaurant proved so popular that eventually, the "Famous Amos" brand would branch out, starting the production of cookies to be sold at supermarkets almost immediately, in a move that would later be emulated by other specialty restaurants, such as Baskin Robbins, T.G.I. Fridays, Starbucks, etc