SearchPath - ProfilesArchive

About Me

SearchPath was created and exists to connect businesses with Internet searchers. We feel that harnessing the power of the Internet is within every company's grasp.
SearchPath can help your business be found on the web and help you convert visitors into customers. Our methodology is tried, tested and simple, and always provides an excellent return on investment. To find out more about Searchpath and the services we provide vist, our website .
Is your business, products or services being found on the web? Are your website visitors really being converted into new customers or leads? We can help your website become you best source of sales or leads now!
Our Internet marketing solutions deliver results based upon your business goals and are deisgned to provide excellent return on investment.
Our methodology is tried, tested and simple and will take your Internet marketing to the next level.
The SearchPath Solution
Analyse - we will conduct detailed analysis of your current situation and devise a web marketing strategy based upon your business goals.
Interact - our solution will interact with each stage of the customer journey to help your business connect with Internet searchers, and convert those searchers into your customers.
Review - the review process will provide data to enable us to constantly refine our solution to ensure it matches your needs and provides constant improvement.
How do I find out more?
Contact SearchPath today and ask for a free Internet Marketing Report assessing how your business can benefit from Internet Marketing.
SearchPath - helping your Internet marketing reach its full potential.
Free SEO made easy Ebook and Adwords made easy Ebook

My Interests

We have interests in a lot of things! Ranging from being active, swimming, hockey, golf, sailing. The usual stuff!

I'd like to meet:

At Searchpath we would like to meet other like minded people. So if you have interests in internet marketing and other similar Internet activates then get in touch! Or if you just like the internet then still get in touch. I would like to meet Matt Cutts... oh wait, Scott already has met Matt Cutts! View our picture section to see.

Music:

The tastes of music at SearchPath is very mixed. Most days we listen to the radio. Unless you live in the other office then you get the privilege of Rob's iPod.

My Blog

Client Profile - Quick Move Now

Occassionally, we like to highlight some of the clients we're working with. Since the start of the year, we've been working with Quick Move Now (www.quickmovenow.com), the UK's leading professional ho...
Posted by SearchPath on Fri, 11 May 2007 06:52:00 PST

Why Pay Per Click?

Clients often ask what benefits PPC brings to the table, when used to compliment a company's natural search engine rankings and we underline the following: 1. Advertisers can appear on page 1 of searc...
Posted by SearchPath on Fri, 11 May 2007 06:51:00 PST

The Title Tag

As we know search engines have placed the utmost importance on the quality of links you have into your site. These and their associated anchor tag have become the most crucial element in optimising yo...
Posted by SearchPath on Fri, 11 May 2007 06:50:00 PST

Web analytics - maximising your ROI

Do you know how visitors are using your site? Do you know which campaign converts visitors best? If you and your company want to get the best results from your website, you need Web Analytics.A good W...
Posted by SearchPath on Fri, 11 May 2007 06:49:00 PST

Tell The Search Engines Where Your Sitemap Is

A while ago the major search engines agreed to use the same sitemap protocol. Now, you can add the URL of your sitemap to your robots.txt file, so search engines robots can ea...
Posted by SearchPath on Fri, 11 May 2007 06:49:00 PST

Want a really good link?

The Google Website Optimiser tool has now been made available to all AdWords advertisers, enabling the testing of landing page content, with the addition of just a small piece of JavaScript to adverti...
Posted by SearchPath on Fri, 11 May 2007 06:48:00 PST

Removing your content from Google

Have you ever wanted a quick and simple way of removing content once it has been indexed by Google?Well, Webmaster Tools now offers you this ability. You can remove individual URLs, a whole directory,...
Posted by SearchPath on Fri, 11 May 2007 06:47:00 PST

Google AdWords - Ad Ranking

Unlike other search engines Google does not simply use a Cost per Click (CPC) system to decide where ads appear. Simple CPC models (such as Yahoo's) mean that whoever is bidding the most for a search ...
Posted by SearchPath on Fri, 11 May 2007 06:43:00 PST

Want To Know Which Pages Are In Google's Supplemental Results?

Now, Google's Supplemental Index is not as big and scary as you first thought. It is not a punishment, it is just that Google does not think the page in question to be that important or it is too simi...
Posted by SearchPath on Fri, 11 May 2007 06:42:00 PST

Google Webmaster Tools

Have you seen Google Webmaster Tool's yet?Google is now putting in a great deal of effort to help you and us make websites more Google-friendly and to help us market them better.Webmaster Tools shows ...
Posted by SearchPath on Fri, 11 May 2007 06:41:00 PST