What is SHIFT? SHIFT is a music & visual media project by artist Paul Tardo specializing in socially conscious pop music and imagery. SHIFT performs an original brand of "folk-tronic" music as part of a live multi-media stage show. The visuals and performances encourage the audience to examine the current world view and consider possibilities for positive change.
The music of Shift is a true product of the digital age. Working from a small studio (which he affectionately calls Kismet Ranch) way up in the Sierra Mountains of Northern California, Paul lays down vocals and instrumental concepts. He then beams the digital files via a satellite uplink to his producer Orpheos Dejournette in the San Francisco Bay area. Captivating and sometimes haunting melodies, epic lyrics, and a breathtaking electro-synth production style are then meticulously crafted into an infectious soundscape.
The debut single called Revolution 7 is available on CD directly from the SHIFT website at www.ShiftPages.com. MP3 downloads are available from the SHIFT Store and at most popular digital music outlets including iTunes, Napster, Amazon MP3, Rhapsody and GroupieTunes. The single was written by Paul Tardo and produced by Orpheos Dejournette.
Contact:
[email protected]
Mail:
Pop Icon Records,
P.O. Box 741,
North San Juan, CA 95960
