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The Real Diaper Association, a nonprofit 501(c)(3) organization, provides support and education to parents all across the U.S. for the use of simple, reusable cloth diapers. The goal of the Real Diaper Association is to put more U.S. babies in cloth diapers. To do this we aim to create a cultural shift in understanding cloth diapers-their environmental impact, their ease of use, their accessibility, and their acceptability. The Association will help parents understand that cloth diapers are real diapers.