Music:
Member Since: 6/30/2008
Band Website: http://www.media2radio.com
Band Members:
IT'S MY INTENTION to build a grass roots network of Radio DJ's in the USA playing music they love by artists they totally believe in. To create waves of new songs and tracks being bought by people who want that new music in their lives, who want to see these new artists playing in venue's near them and not the force fed diet of manufactured American Idol, X-Factor stuff that quickly disappears. You see music fans like to grow with the artists they love like the fans that bought Madonna's first single's in 1984 still go to her concerts in 2008 ditto Pearl Jam or REM or the Eagles. That growing together with the act is the missing x-factor from the genetically processed TV driven 'acts'.
Who am I to start this mission? Read on because it was all done before from the UK with the same passion and it swept around the globe - the revolution of dance music. Now my attention is focused here in the USA where I reside between the West and East Coast. It will happen with Media2Radio because its a GLOBAL network of Radio DJ's talking to literally millions of music fans and we are getting bigger by the day, join us with your music or as a Radio DJ, fire up the Change with us. Below is just a part of my career CV that is fully covered at...
www.eddiegordon.info
[email protected]
"The iPod is the Elvis revolution but the iPod plus the phone will be the Beatles revolution." EG quote at Billboard Magazine Conference, Las Vegas. Sep 2006.
After years of being used to the sound of my voice coming out of a microphone I found speaking at conference panels on the subject of music quite comfortable and was lucky enough to be invited to the USA, Europe and even a University to expand my theory's.
The many opportunities include keynote speeches for the Amsterdam Dance Event in 2000, Chairing Panels in New York and Las Vegas for Billboard Magazine in 2004 and 2006. A keynote speech on the future of Media and Radio for MusicWorks at Glasgow University in 2004 plus various panels throughout the late '90's and every year to date..
One stand out was being invited to attend a Billboard Magazine Panel in New York in September 2002 where I predicted to a closed room session of top USA music business executives that the digital delivery of music would take over the distribution of music. Eight months later iTunes was launched to the world and the rest is history as by April 2008 iTunes became the biggest music retailer in the USA.
Billboard Dance Music Summit 2006 - Las Vegas Wrap-up..By Ron Slomowicz..Digital downloads are clearly the answer for sales. Eddie Gordon (Media2Radio) predicted this on a DMS panel more than five years ago to an almost dismissive audience, stressing the importance of building a relationship with the audience and a database of everyone that buys your music. As head of Neo records, Eddie realized that if he knew who bought the first Darude single "Sandstorm", an act he signed for the world, he would have a better shot of selling them the second Darude single "Feel The Beat" to a worldwide audience, not just the USA or the UK.....
www.dancemusic.about.com/od/conference/a/BBDMS2K6WU_2.htm
Billboard Dance Music Summit 2006 - Panel Pictures (Page 2) Agostino Carollo, Darude, Eddie Gordon, Richard Bridge, Brandon Bakshi, The Loose Cannons (Kaiser Saucy & Lord Fader), Ricky Simmonds. Staying Alive ...
www.dancemusic.about.com/library/bb2k6/blBBDMS2K6d.htm
Winter Music Conference 2004 - Other Parties Future Music. Michael Paoletta,. Derek Graves, Seven. Eddie Gordon, Debra Eriksen. PlexiPR Party. Steve Porter. Betty Kang. Hed Kandi Party ...
www.dancemusic.about.com/library/blwmc2k4/blwmc2k41.htm
Billboard DMS 2003 - The (Internet) Revolution will be Televised Eddie Gordon (DJInTheMix.Com) said that the 5 majors are concerned about marketshares, but they have to get on the internet and dance with the kids or die. ...
www.dancemusic.about.com/cs/features/a/BBDMSIntRev.htm
All above links from Ron Slomowicz's column in www.About.com
One particular highlight was receiving a standing round of applause for telling a room full of students that from birth they belonged to the magic of music. That the two components that create music, rhythm and melody, are born within them.
The purpose of this speech was to encourage a room full of budding young music career folks that music is not a secret club. You don't one day learn to like music like you learn to speak or swim or read. Music is your birthright - we are all born with music's components rhythm and melody inside us, each and every one. So whether you want to be a musician, a singer, a producer or a DJ or whatever you don't need a certificate to enter the world of music. You are already a member from birth - enjoy yourself. EG.
I’ve spoken at Music Conferences in Europe and America and seen people dance to music in all corners of the world on beaches in Thailand, Goa, Bondi, Cape Town, Honolulu &Rio and in the dark days of Belfast. I've witnessed over 1 million people on the streets of Berlin, a cold November weekend on Barry Island and Formula 1's first Grand Prix in Bahrain. A good deal of BBC Radio 1's dance ideas in the '90s came from me including the Essential Mix Show and the Radio 1 Millennium One World presentation.
My experience’s are from a global view - watching people enjoy and love music. By reading on you accept that it just my ‘opinion ‘.
First and foremost please accept two (2) simple explanations.
A: practical.
B: spiritual.
A. In it’s simplest term. The distribution of music is the exchange of information/energy. The information recorded is delivered for sales as Vinyl, Tape, CD, MP3 etc - this is an exchange of information. These days Digital information. In Yesteryear it was analogue information (tape etc). When played on the radio/tv if the information recorded is good the information will be accepted and energise people to buy it. In a club/disco if the information is good people will be energised and dance to it. Today if the information on an MP3 file is good people will ‘burn/download’ onto their computer hard drives or iPods. The basics have not changed from listening to the 78rpm bakelite recordings of the 1940’s to the MP3 music file of 2009. It’s an exchange of information.
B. MUSIC. The components. I have told this simple explanation to hundreds of people, including Keynote speeches at conferences and I will probably still be telling people when I’m ready for my last supper.
The two (2) essential components of music are rhythm and melody. Take them both away and what do you have left? NOTHING. Seriously, anything that forms a note is in the Melody camp and anything that hits a beat is in the Rhythm camp. So take away the beat then remove anything that hits a note and you've got silence. Rhythm and Melody, you can have one without the other but on the whole MUSIC is a combination of the two. So where does RHYTHM and MELODY come from? Please allow me to explain below.
Rhythm = You and your body are a mass of mathematics and rhythm. Everything balances. You see, hear, breath, eat, beat, walk, talk, love and dance (some do) in rhythm. The first thing you learn to do independently as a baby is to crawl and then walk - in rhythm. If you tried to walk three left steps then one right fast you’d probably fall over. So rhythm is not a mystery as K Klass once sang - you, I, we are all rhythm. We build things in rhythm around us or our houses would fall down and our cars would not drive - we are totally formed around our ability to understand and create rhythm, its what separates us from the animal kingdom, plus the fact that we have fingers to build things made of rhythm.
Melody = This is an easy one to get your head around. It’s the first ‘language’ between yourself as a baby and your mother. For the first 20 months of your life your interaction with your family is soothing, cajoling, noises in melodic tones/voices. If an adult shouts at at a baby it will cry. If the adult la la la’s the baby it smiles.
Whether the mother is Aboriginal, Eskimo, African, Chinese, Norwegian any human mother the first language of love is melody and that 'language' is Universal, we all speak the same language the world over for nearly the first two years of our lives. Which is why we associate melody so strongly with affection. Hearing a great piece of melody people often react physically "oh I love this track, song, sound". The Melody of Love as Donna Summer once sang and beautifully remixed for radio by West End (me).
There’s a very logical reason for the chill-out/ambient music revolution - we need our fix of melody and these days clubbing is a non-melodic experience. Over 15 million Cafe Del Mar albums for example. It's also one of the key reason's for the explosion of artists like Alicia Keys, Nora Jones, Jamie Cullum, Jamie Scott, Amy Winehouse, Katie Melua, etc.
You don't one day learn to like music like you learn to swim or ride a bike or learn to walk. Music was there before you could talk or walk. I know that George Martin OBE believes that music belongs at birth and until somebody comes up with a better explanation I will believe the we are music and that rhythm and melody come from our spiritual self’s.
You, I all of us the world over - yes even politicians but they on the whole are too stupid to know that, except Obama, he's got a groove going on.
HEREIN LIES OUR PROBLEMS.
On the whole the radio and record industry the world over does not understand why people listen to the radio or buy music. They know they do and if they hear certain records often enough they’ll clamour to own a copy of that music/song in numbers sometimes in millions.
Unlike the experience of reading your favourite book, watching a video/DVD or eating a favourite meal, we can enjoy a loved record a hundred times over at the same intensity, sometimes in repeated plays. How many times have you heard White Christmas by Bing Crosby? Yet still it resonates within us like a glowing fire. Music takes us there and always will. People buying, wanting, loving music is not a mystery and they always will want it in their lives the world over. The British and American music industry needs to recognise this or it is in trouble. The answer is not serving writs on serial downloaders that's for certain. Understand why they need music in their lives first then cater for their needs especially in the UK by holding the BBC to account for it activities with the public funding from an annual license fee. Then American radio for using music as a tool for ad revenues instead of allowing artistes to grow, grow free from the restraints of corporate companies who couldn't play a note, sing a song or fill a venue and yet they control the diet of music reaching the ears of the people. Seeing as music is natures gift, emanating from each of us all its a total travesty that its controlled this way.
www.eddiegordon.info
[email protected]
Influences: Great music from all kinds of artistes - the promotion of music to contribute good vibrations. peace and love to the lives of millions people across the world.
That is the foundation of our influence.
Sounds Like: Media2Radio :
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