ANNIE S.INTIMATES HISTORY
Annie S. Intimates, LLC was founded in 2005 by Ana Segura a confident, passionate and ambitious Puerto Rican born visionary with a fiery spirit and unparalleled insight about what today’s provocatively confident woman wants - to be desired, uninhibited and have it all. Fittingly Ana’s last name Segura also means confident and sure in Spanish which IS the essence of the “S†in Annie S. Limited and the Annie S. brand, which includes Annie S. Intimates’ Black (Couture) and Silver (Ready-to-Wear) Labels. Each line represents both historic and contemporary qualities that are driven by Ana Segura’s audaciousness, personal odyssey and pure admiration for the classics. Annie S. Intimates’ fierce and alluring silhouettes reinvent yesteryear’s lingerie offering uniquely structured beautifully made-to-order clothing available upon request.
November 2005, Annie S. debuts its Fall/Winter 2006 Collection under the Black Label at the "Getting Rid of the Trash Fashion Show†at the Fashion 40 Lounge.
February 2006, the new couture collection inspired by Urban Goth and the Victorian era debuts on National Television on the Tyra Banks Show after local media exposure gives Annie S. gives Annie S a national stage. The airing on the Tyra Banks Show propels Annie S. into the Fashion forefront and several fashion shows and articles follow including: the “FME Fashion Show†at SPA 88 in March 2006; and the “Spring Fling 2006 Fashion Show†at Sandbar Café accompanied by an EXIT Magazine article in April 2006.
September 2006, Annie S. introduces its Spring/Summer 2007 Collection which includes more Victorian inspired designs at “Nolcha’s Fashion Week†and ignites opportunities in LA, Miami and London. Annie S. is soon featured in Talent Motion Magazine; La Geneve, a North London magazine; and Intimate Apparel Business Magazine.
February 2007<>, Annie S. introduces its Fall/Winter 2007 Collection inspired by the Edwardian Era and launches their first website with a private party at Lea Lounge in NYC.
June 2007, Ana Segura who was born in Puerto Rico to Dominican parents, is featured in Dominican Times Magazine.
February 2008, Annie S. Fall/Winter 2008 Collection inspired by Rococo – a classic and delicate18th Century French Flair with ultra femininity -is featured throughout New York including The Catwalk Magazine’s “Midnight Fashion Show†at The Grand and “Saturday Sizzle’s Fashion Show†at the China Club. The success of the line which highlights ornate tapestries, lace and gold and whose ambience is synonymous with grace, extends to New Jersey with a feature in El Nuevo Newspaper (Jersey Journal Spanish Edition) and a runway show at the “Fashion Fame Fashion Show†at Schutzen Park, Banquet Hall (with makeup provided by M.A.C.). In addition, Body Magazine and Shut Up Magazine highlight Annie S. for their respective June and Fall/Winter Issue’s.
September 2008, Annie S. Spring/Summer 2009 Collection showcases at the Excy Laser located in the heart of NYC’s Fashion District with a runway show inspired by 1930's Bollywood glamour during New York Fashion Week. Flowy silhouettes with modern day sartorial take on traditional East Indian garments display a microcosm of color. The sultry and seductive line introduces a Annie S’ first limited selection of swim wear emanating the colors, textures and accessories that make Indian culture so uniquely rich.
September 2009, Annie S. will premiere its Silver Ready to Wear Label with an edgy Spring/Summer 2010 Collection, a cleverly bold and dramatic reinvention of 1950s burlesque and rock n roll inspired by unconventional curves, voluptuousness as well as the naughty nature and rebellious spirit of the women of those times including Marilyn Monroe, Betty Page and Lana Turner, to name a few.