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From an early age it was clear that Ana Segura’s assertiveness, unbridled expressiveness and passionate approach to life would quickly carve for her a space in history as one of the most passionate, creative and dedicated designers of our generation.
Born in Puerto Rico to Dominican parents, Ana’s embracing of her talent can be attributed to being part of a family encompassing three generations of seamstresses. As she continued to hone her craft and mature as an artist, her evolving ambitions lead her to the well-known High School of Fashion Industries in New York and then to Lynn University in Boca Raton, Florida where she graduated with a Bachelors of Science in Fashion Design. Shortly after college Segura’s vision would lead her to lend her talent to Nike’s New York City flagship retail operation as a Visual Merchandiser.
Her tenure at Nike provided her with a canvas to continue to hone her passion, creativity and brilliant design sense. While balancing the responsibilities set forth by a full time job, Ana never wavered from her vision and in 2005, wanting to remain true to her independent spirit, her family’s traditions and her Bronx roots she launched her first label, Anne S. Limited. Months later her increasing exposure to local and national media lead to her first collection’s debut on the Tyra Banks Show in February of 2006.
While athletic wear provided a canvas for her to express her creativity, Intimate apparel provided Segura with a venue to convert that expression into creation. After the debut of her Fall/Winter 2006 collection, she moved on from Nike and soon developed six collections under the newly conceived Annie S. Intimates Label. Included in the Annie S. Intimates label are couture Black Label as well as her new Ready-to-Wear Silver Label set to launch in 2010. Segura’s distinctive signature style brings forth a uniquely creative vision to the intimate apparel industry that pays reverence to rebellious times in fashion history. Annie S. Intimate’s couture Black Label preserves the femininity and sophistication of the Baroque, Rococo and Victorian eras while rejecting the rigidity and conservatism of those times. The result is a tangible sultriness and a distinctively feminine style aimed at a sophisticated, uninhibited and provocative clientele.
Segura’s one of a kind, made to order designs have been sold in New York, Los Angeles and London and will undoubtedly continue thrive in the coming years.
Dare To Imagine...
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Visit us at WWW.ANNIESINTIMATES.COM
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ANNIE S.INTIMATES HISTORY

Annie S. Intimates, LLC was founded in 2005 by Ana Segura a confident, passionate and ambitious Puerto Rican born visionary with a fiery spirit and unparalleled insight about what today’s provocatively confident woman wants - to be desired, uninhibited and have it all. Fittingly Ana’s last name Segura also means confident and sure in Spanish which IS the essence of the “S” in Annie S. Limited and the Annie S. brand, which includes Annie S. Intimates’ Black (Couture) and Silver (Ready-to-Wear) Labels. Each line represents both historic and contemporary qualities that are driven by Ana Segura’s audaciousness, personal odyssey and pure admiration for the classics. Annie S. Intimates’ fierce and alluring silhouettes reinvent yesteryear’s lingerie offering uniquely structured beautifully made-to-order clothing available upon request.

November 2005, Annie S. debuts its Fall/Winter 2006 Collection under the Black Label at the "Getting Rid of the Trash Fashion Show” at the Fashion 40 Lounge.

February 2006
, the new couture collection inspired by Urban Goth and the Victorian era debuts on National Television on the Tyra Banks Show after local media exposure gives Annie S. gives Annie S a national stage. The airing on the Tyra Banks Show propels Annie S. into the Fashion forefront and several fashion shows and articles follow including: the “FME Fashion Show” at SPA 88 in March 2006; and the “Spring Fling 2006 Fashion Show” at Sandbar Café accompanied by an EXIT Magazine article in April 2006.

September 2006, Annie S. introduces its Spring/Summer 2007 Collection which includes more Victorian inspired designs at “Nolcha’s Fashion Week” and ignites opportunities in LA, Miami and London. Annie S. is soon featured in Talent Motion Magazine; La Geneve, a North London magazine; and Intimate Apparel Business Magazine.

February 2007<>, Annie S. introduces its Fall/Winter 2007 Collection inspired by the Edwardian Era and launches their first website with a private party at Lea Lounge in NYC.

June 2007
, Ana Segura who was born in Puerto Rico to Dominican parents, is featured in Dominican Times Magazine.

February 2008, Annie S. Fall/Winter 2008 Collection inspired by Rococo – a classic and delicate18th Century French Flair with ultra femininity -is featured throughout New York including The Catwalk Magazine’s “Midnight Fashion Show” at The Grand and “Saturday Sizzle’s Fashion Show” at the China Club. The success of the line which highlights ornate tapestries, lace and gold and whose ambience is synonymous with grace, extends to New Jersey with a feature in El Nuevo Newspaper (Jersey Journal Spanish Edition) and a runway show at the “Fashion Fame Fashion Show” at Schutzen Park, Banquet Hall (with makeup provided by M.A.C.). In addition, Body Magazine and Shut Up Magazine highlight Annie S. for their respective June and Fall/Winter Issue’s.

September 2008, Annie S. Spring/Summer 2009 Collection showcases at the Excy Laser located in the heart of NYC’s Fashion District with a runway show inspired by 1930's Bollywood glamour during New York Fashion Week. Flowy silhouettes with modern day sartorial take on traditional East Indian garments display a microcosm of color. The sultry and seductive line introduces a Annie S’ first limited selection of swim wear emanating the colors, textures and accessories that make Indian culture so uniquely rich.

September 2009, Annie S. will premiere its Silver Ready to Wear Label with an edgy Spring/Summer 2010 Collection, a cleverly bold and dramatic reinvention of 1950s burlesque and rock n roll inspired by unconventional curves, voluptuousness as well as the naughty nature and rebellious spirit of the women of those times including Marilyn Monroe, Betty Page and Lana Turner, to name a few.

My Blog

Chelsea Lately 01-30-09 Interview: Katy Perry

Love this girl...and yes I agree a breath of fresh air, something new and different.
Posted by on Wed, 15 Apr 2009 16:05:00 GMT

Press Release For September 12th, 2008

Contact: Leo Polanco For Immediate ReleaseAnnie S. IntimatesPhone: 201.936.8942Email: [email protected] Annie S. Intimates Spring 2009 Collection Debut U...
Posted by on Sun, 31 Aug 2008 19:20:00 GMT

Press Release For April 26th, 2008

Contact: Jacqueline Oquendo For Immediate ReleaseAnnie S. IntimatesPhone: 646.595.8419Email: [email protected] TOUCH OF ROCOCO IN SCHUTZEN PARKUp and coming intimate apparel designe...
Posted by on Sun, 20 Apr 2008 22:50:00 GMT

February 2008 Press release

Contact: Jacqueline Oquendo For Immediate ReleaseAnnie S. LimitedPhone: 646.595.8419Email: [email protected] CREATIVES PREP RUNWAY FOR AN ENTICING SHOWCASEFash...
Posted by on Fri, 08 Feb 2008 13:00:00 GMT