La Digit is a dedicated online PR agency based in West London. It was established with the specific aim of providing a no flannel, comprehensive online PR service to gain exposure for quality lifestyle brands and entertainment clients.Check us out at - LaDigit.co.ukThe opportunities to generate PR value from new media are tantalizingly varied and far-reaching but the need to manage these processes is also of paramount importance. Digital PR is similar in some ways to traditional PR, but it is also very different…You’ve still got to get along with people and crucially understand your audience, and there lie the similarities. Equally, just like traditional PR, it's about more than getting coverage in the media. It is about building and managing brand reputation online by acting as a digital gatekeeper.However, the mechanics of online PR are more varied, they move quicker, the platform is global and messages more readily disseminated. The messages we receive as consumers all trying to influence us are more abundant and pervasive than ever before and digital platforms require specialist knowledge and attention.La Digit has working relationships with the best websites and blogs covering music, fashion, lifestyle, social networking and the main newspaper and magazine’s online editions and can secure relevant exposure across a wide range of formats on these.
