Welcome to the European Division of Vybz Rum
"Vybz Rum the offical rum of Dancehall"
On this page you will soon find all information concerning Vybz Rum and the European mainland distribution of it.
Vybz Kartel releases his own brand of alcoholic beverage.The product, called Vybz Rum, will be Kartel’s first licensing agreement, and his first major endorsement with a beverage company. “His iconic nature resonates everywhere he goes. Kartel is like the Jay Z of the dancehall music world,†according to Corey Todd , one of the principal shareholders in the company that are the main distributors of the energy drink,
Pimp Juice that will be distributing the rum.
“We chose Kartel for his diversity and we believe with the right push he could be huge internationally. We also believe he is the future of dancehall. We plan to market the product in various ways not only with dancehall but also hip hop we are in talks with a few hip hop artistes,†Mr. Todd said.
For his part, Vybz Kartel is enthusiastic regarding his first major endorsement deal with a beverage. "This represents a great opportunity for me and for the dancehall community to show Corporate Jamaica that the industry can be taken seriously as a viable economic force because of the influence and power that dancehall wields as an art form in Jamaica. We will be going all out to make Vybz Rum a big success," he said.
The Vybz Rum product will be provided in two distinct types: a white rum and a red rum. The white rum is triple distilled and the red rum will be a five year aged product. The product will be available in Jamaica in December in a limited quantity for 2007 and in 2008, and made available in the UK, US and the rest of the Caribbean on a phased basis. Each bottle will be hand numbered for quality control and accounting purposes.
Make sure you dont miss out on it and be ones of the first to sell the exclusive Vybz Rum. The limited amount of Vybz Rum that was available in jamaica allready sold out!
Anyone interested in selling Vybz Rum in their stores, clubs, on their events, in their dancehalls or concerts can contact us for more information at:
[email protected].
Five Year Old Oak Aged Rum / Triple Distilled White Rum
To make sure you dont miss out on it we start to take advance orders * for the following countries:
Holland - Belgium - Luxemburg - Germany - France - Italy - Spain - Portugal - Austria - Switzerland - Sweden - Norway - Denmark.
Is your country not listed here then contact the maindistributor for information on availability near you: www.myspace.com/vybzrum
* An advance order is an order for an item(s) that is not yet available. Just place the order over the internet as you would for an item that is available. There will be no charge till items become available and will be shipped. If you need the purchase charged in advance please contact us at
[email protected]
No material may be reproduced in whole or in part without written consent from the copyright holder © Vybz Rum Europe 2007/2008.
