Please check out the first blog - it's a quick read that provides a clear understanding.
I work hard for every penny. When I spend my hard earned cash I do everything I can to keep it out of the hands of people or companies that can use it to campaign against me.
I celebrate diversity and respect equality. I like doing business with people and companies that have the courage to publicly reach out to the GLBTQ community by saying "you're welcome here" in an open online venue.
I go out of my way to deal with like-minded people, it does not matter if they are gay or straight. What matters is that people respect and believe that all of us should have the same rights to be happy and the only intolerance that is acceptable is intolerance towards hate.