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It all began in the early 1990s. There was this kid who seemed to have just a little bit more interest in computers and electronic dance music than others. All around him, in all of Europe, the rave phenomenon was huge and the demoscene had made the way to most teenage boys rooms. A world was starting to form for this kid. It was a time of great beginnings, but he knew nothing of what would come.
So Damn Loud, born and raised in Gothenburg, emerged into the club scene from the digital art culture of the demoscene. Starting to compose at the age of 12, he is not new to electronic dance music. The tradition of very limited resources for composing created a very special blend of styles, and a unique perspective on music. Even if the limits are now removed, the heritage lives on in every demoscene musician, and also, in So Damn Loud.
The sound of So Damn Loud can't be summarized to just a few words. It's an ongoing, morphing process. Even though the basis of his style lies in the fidget/bassline & breakbeat movements, no aspect of the latest 20 years of dance music evolution is sacred. The result is a versatile yet relevant mixture of then and now. Especially distinctive is the high energy of the music, something that was very important with the demoscene soundtracks, and still is in contemporary electronic dance music.
Even though he is a newcomer to the scene, So Damn Loud has played records alongside acts like DJ Mehdi (Ed Banger), Vicarious Bliss (Ed Banger), DatA (ELKROSHCK/Naïve) and Crystal Castles (Merok/Trouble/Last Gang).
So Damn Loud at Club L'Amour, Gävle, Sweden
So Damn Loud at Glory Boat, Göteborg, Sweden (x2)
