About Me
As the four piece, Rialto, California based powerhouse Media gears up for the release of their debut album in early 2009 on the new indie label Unicrons, it's ironic that they originally wanted to name it after one of its most compelling and hookytunes, "1982." With lead vocalist and bassist Jordan Kennedy being the oldest of the bunch at 19, none of the guys were around back then, but their original vibe -- which blends perfectly with their more contemporary, explosive energy -- makes themfun time traveling companions.
Jordan, bassist/vocalist Bryan Palma (18), guitarist/vocalist Bert M (17), guitarist/vocalist and drummer/percussionist Andrew Serrato (18) still haven't settled on the perfect name for the compelling 10-track project, but their choice of Media fortheir band moniker is likely to prove prophetic considering the buzz they've built since joining forces at Rialto High School a few years ago. With a roller coaster of a back story worthy of bands who've been at it years longer, Media, which launchedas a three-piece featuring Bert, Andrew and Bryan, evolved out of mutual interest, years of jam sessions and the shards of several broken bands. They started calling themselves Bert, then The Melons, then SBC. Adding the talented songwriter Jordan tothe mix on bass and vocals allowed Bryan to pick up the second guitar and drove the newly dubbed Media to develop a more varied and creative sound. He and Bryan are the band's chief songwriters.
Since February 2008, when the current lineup gelled, they've played several major coffeehouses in Palm Springs and in glorious Rialto City, in addition to a "epic" performance at a recent showcase in San Francisco. After they played their first showsfor hundreds at Rialto High and Bloomington High during three lunch periods, the songs they posted on their myspace (www.myspace.com/themediaproject) all received close to 900 immediate plays. Frank Lipari, a veteran touring musician who ownsUNICRONS, with the help of long time friend and musician Patric Fallon, found Media via their myspace and focused on signing them after attending one of their gigs, incognito, at a popular coffee house in Riverside.
Media has a tendency to, as Jordan puts it, "always come out sounding bittersweet."
Promotional material coming soon...
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