Known to industry insiders as “Miss Cee Ceâ€, Charela was exposed to the entertainment industry at a very young age; however her family stressed the importance of education and academic excellence. Her parents kept her involved in a variety of activities ranging from Sports (Cheerleading) to Dance (tap, jazz, & modeling) which ultimately helped shape her impressionable personality. Charela was an excellent student throughout her young academic career. In 2000, she was chosen as one out of 64,000 to receive the prestigious Bill and Melinda Gates Millennium Scholarship- which provided full tuition to complete her BA, MA and PHD at the educational institution of her choice. After completing a BA in Broadcast Journalism at the University of Southern California and Point Park University, she later completed her Masters in Arts, Humanities and Culture by becoming an exceptional student at top ranking university NYU.
While completing her MA, Charela had a string of internships with Entertainment Tonight, CBS News, and HBO. In 2004, Charela moved to Europe to continue studying Fine Arts and culture. In January of 2005, Charela moved back to New York and found she herself working in magazine publishing. She worked at various high profile magazines including Harper's Bazaar, O Magazine, Star Magazine, and Celebrity Living. She then moved to Los Angeles to pursue a PHD in Communications and Business.
Having developed a keen sense of determination, confidence; and a relentless drive to succeed, she realized that her love of entertainment could be turned into a lucrative career. She immediately made her presence felt in the entertainment industry becoming known as “Miss Smart and Glamorous†by celebrities and key executives alike- through planning events for numerous clients throughout the entertainment industry.
In 2007, Charela was among those listed selected as one of Pittsburgh 50 Finest by the Cystic Fibrosis Foundation and Hamptons magazine named her as one of the hottest singles in Manhattan. In 2008, Charela became a trusted fixture for the Obama for America political campaign where she served as PR Account Executive and Celebrity Wrangler, handling and assisting entertainment heavyweights: Alicia Keys, Jay-Z, and Marc Anthony. Charela’s expertise was such a vital part of the Obama Presidential campaign, that she was selected to serve as Senior Director of Marketing & Public Relations for the entertainment division for the Presidential Inaugural Committee; building and developing an in-house PR division that brought in talent to be feature on ABC network’s Neighborhood Ball.
Charela’s experience has made her a television favorite, having commentated as an expert for various programs and networks including working as a spokesperson for the Latino Demographic for Obama For America and commenting on pop culture (her Master’s thesis is in New York Nightlife culture) for VH1, BET, & E!. In 2008, Charela began her weekly column in Hip Hop Weekly entitled It Girl Insider; an insider’s look at some of hip-hop’s most exclusive and lavish events. Currently, Charela is the CEO of RELAVENT IMAGES and works on celebrity endorsements and sponsorships accounts for the NFL.
"We must have our own sense of self and sense of pride that is not contingent upon anything other than who we are. Not family, not wealth, but solely upon self. God breaths, speaks and lives in and through us every day. Outside voices and noises cause confusion. Walk in beauty, live your dreams and follow your heart.†–CHARELA LEE
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