HOW TO BE A MODEL

Hi. My name is Allison Beda and I used to be a model. ------------------------------------------------------------ ------------------------------------------------------------ ------------------------------------------------------------ -HOW TO BE A MODEL is a behind-the-scenes documentary about what it is really like to model for a “living.” In it, I chase my friend Peggi LePage, a typical 26 yr old fashion model, around New York, Paris, Toronto and London as she has decided this will be her last year modelling. We see Peggi going on auditions, interacting with her agency, at work at fashion shows and photography shoots, as well as dealing with all sorts of crap… including the stress of having me bugging her with a camera at some very inopportune moments. Along the way we go “behind the scenes” with a lot of interesting models and fashion insiders, such as hot Canadian photographer Michael Williams and including Jill Muir-Sukenik, an ex-model turned psychotherapist, who now counsels models trying to make the transition to other careers. ------------------------------------------------------------ ------------------------------------------------------------ ------------------------------------------------------------ -HOW TO BE A MODEL provides a critical and often humorous look at the love-hate relationship that models have with their profession. Part investigative journalism, part diary and never without a sense of humour HOW TO BE A MODEL provides a refreshing and much needed look from the other side of the camera, especially in light of the media's fascination and superficial representation of models. So does Peggi quit? Well, you have to watch the film to find that out. But I will tell you that the film is structured as a twelve step plan because something I discovered—and probably why I so wanted to make this film—is that modelling is like a drug and, love it or hate it, it is certainly addictive! ------------------------------------------------------------ ------------------------------------------------------------ ------------------------------------------------------------ -Director/Producer Allison Beda