DJ AbsoludDJ, producer, owner, operator, event organizer, promoter… Lud Verhoog does it all. His lifelong obsession with music has dictated the course of his every move, guiding him from one project to the next so that now, at 32, he has built up an impressive array of experience in almost all aspects of the industry.
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Lud Verhoog, (DJ Absolud) born and raised in Amsterdam, began mixing and organizing parties at the age of 14. But it wasn’t until ‘92 that he discovered house music and knew that he had found a soul mate. Now mixing for over 17 years, his style has evolved into a sound that is warm, soulful, funky with a twist of electro . He can slow it down for sunset chill sessions taking you on a whimsical journey or make the crowd go mental with his famous rocking sets. His finesse in timing and understanding of what it takes to build up and work people into a frenzy behind the decks is due to his understanding and appreciation of what it’s like in front of them.
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------------------------------Over the past decade Lud has worked and spun with some of the most respected DJ’s in the industry, including ,Graham Gold, Rasmus Faber, Gregor Salto, Joey Negro, Hardsoul, Jerome Syndemham, 16 bit lollitas, Heikki L, Valentin de Moreda, Norman Jay, and many many more.He also produced the film soundtrack to “The Plymouth To Banjul Rally†a rally documentary film and many other projects from Acemarine Images this year.On the production side, back when he was honing his DJ skills Lud was also developing a flair for organizing and directing the production of events. He and his brother started 303 Productions, a company that created the visual effects for enormous events such as Wasteland, Club Wearhouse, and Dancevalley. In ’95, 303 Productions expanded to create Lumafex, which organized and produced innumerable underground parties at ‘various’ locations throughout and around the Netherlands and Europe. Guaranteed great music, vibes, and people made these productions a huge success.In between throwing crazy parties, Lud was busy with residencies and guest spots at several clubs and venues around the Netherlands ( resident @ Shape, Mazzo, Pardiso, Melkweg ,Beachpop) Playing at the bigger festivals troughout Holland Absolud made a name for himself with a funky grooving sound that he has become known for in and around the Dutch party scene.------------------------------------------------------
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Wanting to see the world, Lud started traveling, spinning at numerous locations in EU and Asia. One of which set him down in 2002 on Koh Tao, Thailand where he was immediately offered residency at the feel-good spot Drybar. Two years later he and the owner then set out to create a new concept which in turn became the Pure Lounge where he was partner and resident. Pure, a seductively furnished beach bar where the monthly parties were so rocking that travelers extended their trips by weeks as to not miss the next one. Sadly it became too successful for the small island and was burned down in August 06, but the countless parties and memories will not soon be forgotten by any lucky enough to join in.Not to be daunted and armed with renewed energy and inspiration, Absolud took all of his DJ skills, party know-how and experience to create Project 32, a creative sound events production company. Combining a nearly two decade-long love affair with music and production to culminate in an endeavor that brings a fresh sound, look, and feel to the funkiest and most inspired venues- Project 32 promises to be a journey that brings people together to share in a truly special and unforgettable experience. The team is currently busy finalizing a spring tour itinerary.In Dec 2007 Project 32 unveiled its new home base –MOOV. Designed, owned, and operated by Absolud, MOOV is a funky, beachfront venue on Koh Tao, Thailand, that within weeks of opening has attracted some of the biggest name DJ’s to ever hit the island. If the first few months are any indication, MOOV’s future is super-bright. (http://www.moov-kohtao.com)
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Currently Absolud is refining his music production skills. With a few soulful tracks and rocking tunes already out in an early stage, you can expect a complete album by the end of summer 2008. At the moment ,with MOOV and Project 32 running smoothly, Lud is in high demand for rocking dancefloors all around asia.
Just Coming back from a tour troughout China in may and june, where he played in Shenzhen,Xiamen ,Chengdu, Shengzhou and Shanghai. Absolud is now back in Thailand to rock the islands again. from the full moon to his own venue MOOV....... stay tuned!!..
moov-kohtao.coma
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