IDEALOGUES AND PRIVATE JETS: FROM A NON JET OWNER OF A PR AGENCY |
Last night, I lectured on Public Relations to a group of 75 or so MBA students at New York University, and I thoroughly enjoyed it. I spoke about marketing, journalists and day-to-day PR practi...
Posted by on Fri, 21 Nov 2008 12:59:00 GMT |
THE ECONOMY, JOE THE PLUMBER & A PR FIRM |
Read today that Joe the Plumber had hired a public relations agency to assist him in getting a record deal? Anyone out there join me in wondering how his 15 seconds of fame translates to people wantin...
Posted by on Thu, 30 Oct 2008 14:28:00 GMT |
PR AND BUSINESS: 2008 |
These past few weeks have been tremendously busy. Case in point: I ate my breakfast at 5:30 p.m. twice in the last week. These are trying times as an entrepreneur, and they require more focus than eve...
Posted by on Wed, 29 Oct 2008 06:38:00 GMT |
ENTREPRENEURS AS DUCKS& |
I had a great discussion with a client (Sakiya Sandifer) today regarding the challenges of being an entrepreneur. He described entrepreneurs as being much like ducks. Ducks appear to be fl...
Posted by on Wed, 22 Oct 2008 06:46:00 GMT |
2008: HOW HAS THE DEFINITION OF TRUST CHANGED? PR, MARKETING AND RETRUSTING |
They used to construct the buildings that housed banks as if they were impenetrable stone fortresses. The symbolism was obvious: your money is safe with us. From kids with jars of pennies ...
Posted by on Mon, 20 Oct 2008 06:53:00 GMT |
THE WEEK, MEDIA & PR |
I have recently been reading The Week, a publication put out by Felix Dennis of Dennis Publishing (who also publishes Maxim). The magazine's simple motto is: "All you need to know about everythi...
Posted by on Mon, 20 Oct 2008 06:50:00 GMT |
PR AND THE PHONE |
Just a "quick tip" I gleaned from New York real estate maven extraordinaire Barbara Corcoran, from her book Use What You've Got&
When on the phone an important call physically stand up...
Posted by on Tue, 14 Oct 2008 12:56:00 GMT |
MARKETING DURING A RECESSION |
During my midnight Internet trolling last night, I came across the following study which I remember received a ton of attention when it first came out a few months ago. I thought it was an...
Posted by on Tue, 14 Oct 2008 12:54:00 GMT |
OFF THE RECORD, MEDIA AND PR |
I spent the weekend reading "Off the Record: The Press, the Government, and the War over Anonymous Sources," by Norman Pearlstine, who spent years in the media serving as executive editor of The Wall ...
Posted by on Mon, 13 Oct 2008 08:38:00 GMT |
PUBLIC RELATIONS & THE ECONOMY |
I blogged about this recently, but I am still amazed that companies cut their public relations budget at times such as these (and it's genuinely not just a self serving comment). Yes, we are in ...
Posted by on Wed, 08 Oct 2008 09:34:00 GMT |
