About Authentik Artists
Authentik Artists is a multi-faceted music company whose primary focus is the discovery and development of emerging artist talent. Authentik empowers its clients to maximize their career potential through entrepreneurial ideology and connection with an audience.
Authentik believes in taking a stepped approach to new artist releases, utilizing the growing ‘singles’ market as a tiered launch pad for new content. By identifying young acts that are already resonating with an audience, we are able to eliminate much of the guesswork that goes into new artist signings, making decisions to create content with a new artist only after evaluating the act’s current profile and creating a strategic plan to grow their audience.
The Authentik Team consists of some of the most respected and recognized names from the music, film and financial worlds and it is this diversity that allows Authentik to forge new ground in the “New Model†music industry.
Led creatively by CEO Scott Austin (former A&R exec Maverick/Warner Bros/Capitol Records), Authentik Artists provides an unparalleled level of label experience with the contacts and resources to successfuly navigate an industry in which existing models are failing.
Authentik board members include Multi-Platinum mix engineer Mark Needham (The Killers, Cake), film guru Scott Mednick (U23D, 300, Superman Returns) and individuals with over 50 years combined experience in intellectual property rights, entertainment law, and capital finance.
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