Hello and welcome to Just Cause Gear. I am Rich German and my business partner and co-founder is Andy Wong. Together we have created a high quality, high conscious clothing line called Just Cause Gear. Our first product is t-shirts which are designed to express the true essence of the person wearing the shirt.
Our belief is that all babies are born as perfect, extraordinary geniuses. And then as we grow up, most of us are exposed to constant negativity via our environments, our families, the media and certainly fashion trends. As a result, many people feel unworthy or unloved and live in fear.
Our shirts are designed to allow people to reclaim their true identity. We believe people are born to be powerful and peaceful. We believe all human beings are love personified. Our shirts, in a simple and stylish way, express these words. People who wear the shirts feel good. People who see the shirts also feel good.
In addition to the self-expression aspect of the shirts, Just Cause Gear is committed to contribution. Over 25% of the profits from all sales goes directly to charity. Our initial charity is an orphanage in South Africa. (Visit www.aviva-sa.com and click on Home of Hope). Over 6000 African children become orphans each day due to AIDS. We are honored to do our part in clothing, feeding and sheltering these children.
We are extremely excited about this venture. Our goal is to see over 1,000,000 people fully expressing themselves in 2007 by wearing these shirts and to donate over $5,000,000 to those who truly need it.
Our mission is to literally raise the individual consciousness of the wearer through self-expression and also to raise the consciousness of the planet through love and contribution. In simpler terms, we see 3 major outcomes: 1) people who wear the shirts will feel good, 2) people who see the shirts will feel good and 3) proceeds from the sales will make the world a better place.
Initial feedback from those who have purchased the shirts has been beyond our expectations. People are feeling more love, peace and power in their lives! Plus, we already have African children wearing the clothes so the contribution asect is in full swing. Our website www.justcausegear.com was just launched, so please visit us soon!
So is 1,000,000 sales in 2007 a bold intention? Certainly. We believe, as Goethe said long ago, that ‘boldness has genius and magic in it.’
Is raising the consciousness of the planet and making the world a better place possible? Absolutely.
Can a t-shirt change your life? YES.
Can a t-shirt make the world a better place? Our belief and hope is YES!
We have shirts for men, women, boys, girls, toddlers and infants. Adult shirts are $35 and kids are $30. They are available in stylish colors. You choose which word you want on each shirt - either peaceful, love or powerful. To order or for more information please e-mail me at
[email protected] .
Thank you! Rich
