Stella Artois is a 5.2% ABV global lager first brewed in Leuven, Belgium in 1926 as a Christmas brew, and named Stella after the Latin for "star".[1] Colloquially known as Stella or "wifebeater", "brain damage", or "fella" in some northern English towns. It is the best selling premium lager in the UK beer market, and is promoted as an international brand by InBev. In its home market of Belgium, however, it is marketed, priced and sold as a regular lager. It is brewed in Belgium and the United Kingdom, as well as other countries including Australia. Much of the Stella Artois exported from Europe is currently produced at InBev's Beck's brewery in Bremen, Germany.The Anno 1366 on the Stella Artois logo refers to the origin of brewing in the city of Leuven. The city's tax records dated 1366 mentions the existence of a local brewpub called Den Hoorn. The name Artois was coupled to the beer in 1708, when new owner Sebastian Artois achieved the title of master brewer.Stella is also brewed in Abbotsford, Melbourne by Carlton & United Beverages for the Australian market under license from InBev.Stella Artois has had a long association with film. Dating back to the 1994 (in the UK), the beer has organized a range of events as well as TV sponsorship of Channel 4 films and a website. Most recently the beer brand has adopted the new identity - Studio Artois. Stella Artois has been a primary sponsor of the film festivals at Cannes and Sundance."Stella" is the name of a song by Northern Irish "lout" band Hoax.
The Streets track "Fit But You Know It" contains the lyric "I got this Stella I bombed from that last cafe."
The Jamie T song "Sheila" contains the lyric "Sheila goes out with her mate Stella, it gets poured all over her fella."
Stella, along with other notable lagers, was the beer of choice from the cult British comedy series Men Behaving Badly. Similarly, it is often consumed by the lead characters in a later British series called Two Pints of Lager and a Packet of Crisps.
Scottish indie rock band The Breakers have a song named "Stella on the Lawn".
'Stella' is the cry of Marlon Brando (Stanley) in A Streetcar Named Desire, a film infamous for its portrayal of domestic violence. This has led to speculation that the film is an origin of the "wifebeater" slang, which is associated with the beer in certain parts of the UK.
During the 1970's before the advent of political correctness Stella in the UK was marketed with the slogan "Stella's for the Fellas", a reference to its high ABV, at a time when much British lager had a relatively low strength of about 3% ABV.
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