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..Fashion Design wasn't always in my initial career plans. I was actually on a path to a Sport Medicine degree, even though sewing became a hobby of mine at a very early age. While I was a toddler at home, my mother made custom wedding dresses and graduation gowns. She would give me little projects to do (like getting out the fabric and patterns) and by the time I was 12 years old, I was helping her sew the wedding dresses and gowns.
That took a back seat to my athletic and sport medicine career. While training for the ‘88 Olympics in Gymnastics, I had a serious fall on my head and had to give up both the dream of competing in the Olympics and my Sport Medicine career. After doing a short stint in the financial industry at a Bay Street brokerage firm, I realized I wasn't happy and packed up my bags and moved to New York after being scouted by a modeling agent. I spent two years in the States flying between New York, Miami, Arizona and L.A. enjoying my newly found "hobby".
One night I was in bed in my Manhattan apartment, wondering where I would be if I didn't get injured and my mind started to wander about how those circumstances led to where I was in my life and what I wanted to do with it. Upon my return to Canada, I still had the athletic desire within me, but since I could never compete again, I decided to fuse my earlier passion for sewing, my love for athletics, my knowledge of the human body, and my new found passion for fashion to develop an athletic wear line.
Since then, it evolved into an active lifestyle collection that has been on Top TV Shows Like Baywatch and Melrose Place, as well as some of North America's top fitness, health, and Wellness/Lifestyle magazines. My collection can hold its own in today's marketplace and is constantly evolving to meet the demands of the active lifestyle industry.
The expansion of the collection will include a wider selection of yoga/Pilates/Cardio wear, Swimwear and luxurious Resort/Cruisewear. With that said I would like to introduceThe New Women Of De Freitas Lifestyle Apparel!
I'm presently working on my new collection but in order to stay abreast of what I'm doing you will have to read my blogs. I will however give you a hint...
Pure Eco-Friendly Luxury
IN THE MEAN TIME.....