Big Rell

In 1985 Durell Howard was born to Craig and Jennifer Howard of Bleakwood, Texas. He began his education at Bleakwood Elementary, he then continued on to Newton for Junior High and High School. Shortly after he enrolled at Prairie View A & M Universty he, along with two other artists/CEOS (M.R.C and Big Redd) formed the underground record label, Three Kings Entertainment. They injected themselves into a music industry Rap overshadowed and concealed the true essence of Hip-Hop. Through a mutual luv of music they met up with artists John Doe and H.B. and the label evolved to be 1 Luv Entertainment, and thus the leaders of the dynasty were in place."I use my lyrics to describe my personal encounters in life, my intentions, and my beliefs. I express myself by telling a story to every individual in my audience, because I have lived a life of versatility. One!"