The label known as fierce panda records was born in a pub in the West End of London Town at the start of 1994. Somewhat predictably the pub (The Blue Posts) no longer exists and the site of it is now occupied by a Boots chemist on the corner of Hanway Street and Tottenham Court Road. Rather mystifyingly the label is still going more than a decade later - not bad when one considers the company was set up purely to release the ’Shagging In The Streets’ EP and then call it quits. After all, if you intend to release over 200 records you don’t call yourself something as bobbins as fierce panda, do you? Still, accidents will happen and so, a multitude of bizarre decisions and unwise career moves later, the panda continues to amble onwards and sideways accompanied by fellow travellers as stout and hearty as The Raveonettes, Art Brut, Shitdisco, My Architects, Capdown, The Blackout!, You Say Party! We Say Die!, The Hot Puppies and Make Good Your Escape. Now the attack on Canada begins. For more information on all these bands plus information on panda pals past and future and our demo policy and how to join the electronic newsletter and what makes ’Countryfile’ so great please toodle over to www.fiercepanda.ca where everything will become horribly clear…
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