Score 10 is a conscious marketing tool
aimed at uplifting the children living and
working on the streets. Giving them a chance
to be able to experience life that
everyday kids experience and in doing so we are most
confident that this will continue help fuel and ignite the
champion within. From Zero to HeroWhat is S'khotheni ?
S'khotheni is a Zulu word pronounced score 10.
S'khotheni aka Score10 is a kid who lives on the street
Every move that S'khotheni makes is part of his system of survival on
the streets of our crime ridden South Africa in order for him to find his next
unsuspecting victim in order to feed his tummy or his familys. By investing and
letting S'khotheni know that this 2010 World Cup (the core 1) is part of theirs
as much as it is ours. i
In this way building a better, friendlier,
CRIME FREE and an even more patriotic South Africa.Who is S'khotheni ?
1) aka Score10 is someone who you would call when you want to "maak-a-plan"
He's the "connection". Score10 will "make-a-plan" he's also know as
the "Core 1" ,
2) Apart from that, Score10 is a a thinker, he thinks of ways to "maak-a-plan"-
HE READS THE STREETS - HE RUNS THE STREETS -HE IS THE STREETS , the
streets feed him & keeps him alive.
His thoughts are priceless & most definitely get him much more than a
full stomach and yet another victim.
HIS MIND IS HIS SYSTEM OF SURVIVAL.
We all have a little Score10 in us. Whether it be in the boardroom,in
traffic, on the sports field, on the dance floor & even on the street regardless Score10's "every move is a calculated step" - Tupac Amaru Shakur.
SCORE10 "there's 1 in every 1" - if he's given the right choices & a
chance, THE WORLD'S HIS OYSTERWhere is Score10 ?
Score10 is everywhere & within - . if you haven't met Score10, take time to get to know yourself.
once you do - then you'll discover There's 1 in every 1.
It's a system of survival.Why Score10 ?
Score10 is the key for us in order for South Africa to combat crime
and have a successful
crime free 2010 aka sCORE1o. Let's break Score10 down for you.Score means 20 = 2010 aka Score10.
COME 2010 WHETHER OUR INTERNATIONAL GUESTS ARE GOINGS TO BE HAPPY VISITORS OR VICTIMS DEPENDS ON SCORE10...
This profile was edited with pimpys.com Editor
..Deeper Insight into Score10: It's A PLAY OF WORDS & it’s a Zulu word S'khotheni when said continuously sounds like one is saying Score10. Score10 includes a logo & punchline. The entire Concept & Clothing Label is aimed at helping build South Africa is based around the word Score10. It gets into every crack & crevis in South Africa. It includes a Mascot, a Slogan; it’s contageous and it includes a streetwise hand sign, with a catchy punchline to assist with building South Africa towards 2010 and beyond. It is street, it's educational, it’s African and it is a marketers dream. It’s intelligent and uplifting. It’s colorless. It plants the seed. It helps awaken the Aspiring Ambassador in us. It teaches one to look at life and everything differently. IT SCREAMS PROUDLY SOUTH AFRICA, It reaches into Africa, it is African. IT SCREAMS 2010 IN THE MOST INTELLEGENT YET LEGAL WAY. It is infested with and is where STREET CRED originates from THE STREETS. It uplifts every South African, it includes everybody and everyone. It's also a clothing label however you don't have to put it on to wear it and wear it with style you will, everyone already does. This will awaken the Ambassador every one of us.It’s who we are as a nation and where we going to, IT TAKES SOUTH AFRICA'S STREETS TO THE WORLD and Score10 includes the deaf society, it embraces and speaks OUR SECOND BIGGEST PROBLEM IN SOUTH AFRICA which is AIDS & AIDS AWARENESS in everything we do and say & IN THE MOST SIMPLE, INTELLEGENT WAY,CLASSY WAY. IT COMMUNICATES WITH PEOPLE ON ALL LEVELS & MAKES ONE LAUGH - LAUGHTER WITH A DEEP AFTER THOUGHT. It helps connect the green with the grey. It throws the marketing jargon of LSM out the window. This captures imaginations and holds them and once held... This is the one to help "TRANSFORM SOUTH AFRICAN SOULS" . If you believe in God or walk around aimlessly this is heaven sent. - Score10 says "Add-Just Your Mind"
