Michael Ellis, President of MKE Ent., Videographer, producer of music and film, pioneer of "Spanish Reggae", founder of the "Reggaeton Movement", creator/founder of New Creation Records - (47 Charles Street, New York, NY), where artists such as Edgardo Franco a.k.a. "El General", Smooth the Hustler, Pesos, Tricky, El Profeta, Carlitio Soul, Owie Irie and Frank Bent a.k.a. "Killer Ranks" were born. New Creation was a grammy winning organization that changed the face of the music industry forever. With its ingenuity and diversity, Michael Ellis broadened the scope of music to the world. New Creation is responsible for the genres RegRapBlues, and Spanish Reggae. New Creation's reach expanded far from the streets of New York and the borders of the United States. New Creation fathered the first Spanish Reggae records recorded in Puerto Rico in 1989 with titles such as "Yo Quiero Un Amor" by El Profeta, "Ingles y Espanol" by Owie Irie, "Te vez Buena" and "Tu Pum Pum" by El General and "Hombre Mueryo" by Killer Ranks. Streaming from New York to Puerto Rico in association with Prime entertainment, Michael Ellis laid the foundation for what is now called "Reggaeton" in 1989. With that in mind, New Creations' productions in the late eighties and early ninety's made possible the present widespread movement of Spanish Reggae (i.e. Reggaeton), Now in the twenty-first century MKE Ent. the offspring of its parent company New Creation Records, is here to stake is own claim, with Michael Ellis and son Kazey Ellis to lead the way.