Aric Castleberry is an Atlanta-based make-up artist, salon owner and founder of Aric C. Cosmetics. He began his career as a professional photographer, where he learned first-hand that finding great makeup artists was a difficult task. He shifted his visual focus to makeup application and never looked back. In 1999 Aric realized his client base was ever growing and loyal. He responded to their encouragement for him to develop his own line to support his make-up philosophy, Aric C. Cosmetics was born. Aric personally researched and hand selected the products that combine quality ingredients with great design. His years of experience in the retail trenches paid off because it allowed him to collect the best performing products across multiple brands, which became the basis for his line and are the formulations that support what he now calls his "Blueprint 4 Beauty". In the years since, Aric has constantly refined his products and the current formulations represent the ultimate in design and function and holds a patent pending status on the only color by number system that exist in the cosmetics industry. This system actually pairs the same number to the makeup brush and the product it is used to apply which eliminates a lot of the confusion in the application process. In addition the assigned numbers represent the order in which the cosmetics are applied. Finally, beauty has a recipe! "Inner happiness shines through as the purest form of beauty." Aric C.
