WELL MY NAME IS TYCOON WILL, I GREW UP IN TACOMA WASHINGTON ALL OF MY LIFE, WHEN I WAS 15 YEARS OLD I GOT TO BE IN MY FIRST FREESTYLE SESSION WITH MY BROTHER AND HIS FRIENDS, I NEVER KNEW IT WOULD LEAD ME TO WANNA BE A RAPPER WHEN I GREW UP.GROWING UP IN TACOMA I MET MY FRIENDS TONY,ARON,DERRICK,ARTHUR AND JUSTIN. TOGHETHER WE ALL STARTED A CREW CALLED THE 4AD. AS TIME WENT BY MORE PEOPLE WANTED TO JOIN THE 4AD SO WE STARTED RECRUITING MORE MEMBERS, TIME WENT BY AND THE CREW HAD A FALLOUT AND EVERYBODY WENT THERE SEPERATE WAYS, BUT THE 4AD NEVER DIED FOR ANY OF US.A FEW YEARS LATER I STARTED DOING MUSIC PROFESINIALLY AND I NEEDED A LABEL/GROUP TITLE TO PUT ON MY CDS SO I RAN WITH 4AD RECORDS, I HAD MY SELF TYCOON WILL AS THE MAIN ARTIST/PRODUCER/CEO, ON THE LABEL AND DECIDED I NEEDED TO SCOUT OUT SOME NEW TALENT, THE FIRST PERSON I FOUND WAS A MAN NAMED TREY AKA SILENCE, TREY AND I RECORDED MANY SONGS TOGETHER AND UNNOFICIALLY STARTED THE TACOMA MIX CD REVOLUTION....(OTHER POEPLE WILL DENY IT BUT I NEVER SAW A LOCAL MIX CD UNTIL OURS CAME OUT)THE NEXT PERSON TO JOIN THE LABEL WAS LOCAL CARD SHOP OWNER J ROLLIN MY GREAT WHITE HOPE, TREY AND I RECORDED JROLLINS FIRST MIX CD SONGS AND HE STARTED TO GAIN A BUZZ AROUND TOWN WHEN HE WON THE HIP HOP HORROR HOLLOWEEN SHOW FREESTYLE BATTLE WITH ME...(IT WAS A TIE) BUT HE HAD TO MOVE TO FLORIDA DUE TO MARRIGE ISSUES, HE IS STILL A PART OF 4AD RECORDS.......JUST REALLY FUCKIN FAR AWAY.IN BETWEEN WORKIN WITH TREY AND J ROLLIN, I WAS IN THE PROCESS OF MAKING MUSIC WITH MR.E OF CHOOSE UP/ILLITERIT MUZIC AND M.I.C. OF UBME.INC WE DID A MIX CD THAT INCLUDID NEW ARTIST TO BE SIGNED TO 4AD RECORDS.....MISS JAY, LADY LASH AND DAT ONE WHICH CONSISTED OF THE FEMALE RAP GROUP TRINITY, ONCE AGAIN THE CD CAUGHT A TINY BUZZ AROUND TOWN BUT NOTHIN BIG.AFTER J ROLLIN MOVED I HAD TO FIND SOME NEW MALE ARTIST, I MANAGED TO TALK M.I.C. INTO SIGNING WITH 4AD AND THEN I SNATCHED THE INCREDIBLE LOBSTER EATER FROM MR.E, BOTH OF THEM HEAVY HITTERS IN THE LYRICS DEPARTMENT, I HAVE NOT SEEN OR HEARD A PERSON WHO SERVES THE PUNCHLINES LIKE THESE TWO, NEXT TO SIGN TO THE 4AD WAS KING DOM AKA COLD D HE INTRODUCED ME TO HIS BROTHERS BAMBINO AND CALLICO WHO ARE ALSO NOW SIGNED TO THE 4AD...AND BOTH HOT!!TRAGEDY BEFELL 4AD RECORDS WHEN I DISCOVERED THAT THERE IS ALREADY A 4AD RECORDS BASED IN EUROPE, SO DUE TO COPYRIGHT LAWS I HAD TO CHANGE THE NAME OF THE RECORD LABEL, AT THE SAME TIME MY LEAD PRODUCER AND FIRST ARTIST TREY/SILENCE WAS ARRESTED AND SENT TO PRISON FOR SHOOTING A POLICE OFFICER IN THE FACE, REALIZING THAT THING COULDNT GET ANY WORSE I DECIDED THE NEW NAME FOR THE RECORD LABEL WOULD BE CRACK HOUSE ENTERTAINMENT, THE REASON FOR THE NAME IS BECAUSE LIFE IS A DRUG..ONE WORSE THAN CRACK AND WERE ALL ADDICTED, AND THE WORLD IS WHERE WE GO TO GET OUR FIX, OUR FIX IS FEELING ALIVE, SO TO ME THE WORLD IS ONE GIANT CRACK HOUSE AND WERE ALL JUST TRYIN TO STAY HIGH..THE 4AD IS AND ALWAYS WILL BE OUR HEART, ITS WHERE WE STARTED AND ITS WHERE WE WILL FINISH, THATS WHY YOU WILL ALWAYS HERE ME SAY 4AD NIGGAAAAAA AT THE BEGINING OF MY SONGS, 4AD IS ME...........NOW I HAVE MY OFFICIAL LABEL, I HAVE MY SIGNED ARTIST AND IM FINALY READY TO TAKE ON THE WORLD...I AM TYCOON WILL AND I AM 4AD